August 4, 2020

Microsoft could be ‘white knight’ for TikTok — or fall flat

Washington (AFP) – A deal allowing Microsoft to buy social media phenomenon TikTok could be transformative for the US tech giant’s efforts to become more consumer-focused —  if it can overcome the business and political risks.Microsoft appeared to be in position to acquire the Chinese-owned app which is under national security review, after President Donald Trump said he would approve such a tie-up if completed by mid-September.Buying TikTok could make Microsoft a hipper, more youth-focused company after years of shifting to enterprise services and cloud computing, say analysts.Microsoft has …


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